Next up was Elias Pietila, who could not quite manage to drop Wooden Labyrinth 3D from his talk .
He told us about how brands need to ensure they are engaging with their users and fans. Slides are here

After the break, Hanna told us about MWC 2012, and gave us some tips on how to survive and thrive there. Presentation from here

And to round off the tlaks part of the day we had Stephen Sykes telling us about the technical details of memory management on iOS. Slides from here

This time there was only around 30 of us, but we got to listen to some really good talks.
I think I got most of it captured on an N8, and all the speakers have agreed to share their slides.

If you have not already, like us on Facebook, and follow us on twitter.

If you are interested in other tech meetups in the helsinki area, then:
HelsinkiOS for iPhone
HelsinkiJS of Javascript coders
Android Aalto for Android
Windows Phone Aalto Community for Windows Phone
Frontend FI for Front End
IxDA for interaction designers
IGDA – Independent Game Developers Association FI

And don’t forget you can get a weekly email of the best events in Helsinki by signing up for Startup Digest Helsinki

If you or your company would like to help out and expand the budget to allow for extra luxuries like soda or maybe even as much as some crisps, then please do get in touch.

There are a couple of details waiting to drop into place, and then we will announce the event.
Standby fro more information (hopefully by the end of the week!)

So, in the order they were on the main stage, here are PDF’s of the sidesets (titles are links!);
Evolving mobile industry Tomi Ahonen
Angry Birds returns to Mobile Dev Camp, Ville Heijari
bada: The Next Wave, Manfred Bortenschlager
Introduction to mobile development using QtQuick, Attila Csipa
Windows Phone 7 – A different kind of phone, Mika Okkola
Efficient architecture independent apps using Python and QML, Juha Liukkonen
How not to monetize 10 million downloads, Elias Pietilä

There are also some videos on bambuser but be warned, the audio is not that great, and there were quite a lot of battery problems early on in the day (Note to self, always have a full battery before streaming stuff!)
If anyone has better quality videos or other media, then please put your links in the comments.

P.S. I know not all the presentations are on here yet, but as we get links we will add them to this post (and tweet about it!).

The judges will be looking at (these have different weights and are in no specific order);-

** Freshness of the idea
are rating how new the idea is to you (i.e. when you got the idea, last year or last week), AS WELL as if it is similar to an existing app (i.e. we slightly punish coping existing apps that exist on another platform)
** use of bleeding edge tech
the more blood and screaming the better!
** implementation
i.e. is it a flawless working app ready for the store or does it crash 4 times out of 5 when started up. Although there is a slight benefit if the crash is really spectacular
** length of time spent coding on the platform
we are rewarding n00bs and punishing grey beards! The idea is to encourage you to try new platforms (and reward you for doing so!)
** your general coding experience
again there is a slight benefit for the less experienced)

NOTE: You do not need a physical handset to enter the competition, but you do need a running demo. Demos on a device a slightly favoured

On Saturday, you can fill-in a judging form (you can find them where you pick up your name badge)
Then find the appropriate Judge for your category and he/she will then write a score for your application on the sheet and sign it.
Once that is done, bring the sheet to Mike in the main auditorium, you have until 16:40 on Saturday (Generous souls that we are we have given you an extra 10 minutes ). When you hand me the form, I will also take a short video of the app running.

First tip – DON’T build an iApp!
The winners of the iOS category last year ended up waiting for a pretty long time to recieve their prize(thanks to Apple for taking so long to release in Finland!)
Also, last year the iOS category had the stiffest competition with around 7 enteries for just the one prize!

Second tip – take advantage of the Thursday evening workshop and see just how far you can get in just a couple of hours with a new toolchain.
Use the time to experiment with another platform like bada, Nokia’s Qt Quick and QML, Microsoft Windows Phone 7

Third tip – if you can, install and configure the tools before Thursday

Forth tip – If you build something worthwhile or useful using Qt Quick and/or QML there is a good chance for it to be promoted in the Ovi store!

Fifth Tip – Try to have fun, this is in your spare time remember

On Thursday, we will announce the detailed rules of this years competition at 16:00.
We will then be at Aalto Venture Garage from 17:00 (5 PM) until at least 20:00, but if there is still interest it should be possible to continue later.
The idea for Thursday is to meet up and spend some time hackling on stuff, meeting other devs and swapping hints and tips.

On Saturday, the doors at Arcarda will open at 10:30.
The program for the main stage will start at 11:15. The main stage programme will conclude at 18:30 (don’t worry there are breaks and thanks to our generous sponsors there is also a lunch provided in the middle of the programme).

Jani describes it as:

Want to develop for something new? Try Windows Phone 7!

Windows Phone 7 devices started appearing in Finland in November 2010, and during these brief months, there has been a lot of interest in developing applications for this new platform. I’ve been working with different mobile platforms and their development tools, but find the tools Windows Phone 7 platform uses to be well integrated. Shortly put, the experience is smooth.

As an additional benefit, I can directly utilize the .NET based code – for instance written with C# – written for other solutions in my mobile applications. For many different application types, the main technology for Windows Phone 7 applications is Silverlight. You might have heard the name when it comes to web technologies, too.

If you are focusing on game development, try XNA. XNA is Microsoft’s .NET based game development framework that is suitable for writing games for not only the Windows Phone 7 platform, but also the PC and the Xbox 360. You can share your C# code between all these platforms, and develop to all these three pieces of hardware simultaneously.

If you are interested in Windows Phone 7 development with .NET and Visual Studio + Expression Blend, be sure to visit Microsoft’s workshop space, especially since this is the first time you can try the phones hands-on.

If you are ready for a new technical challenge, be sure to try Windows Phone 7 development!

Please sign-up for the facebook event so we have some idea of how many people are going to attend the session.

bada exploits the experience and knowledge gained throughout the history of Samsung’s proprietary mobile platform, which was first used in 2004. It is written in C++ on top of C/C++ middleware, and bada apps are written using C++. bada also supports maps, Flash and Web technologies, and integrates Flash and WebKit support into its native APIs allowing easy inter-operation. The bada SDKs were first launched in May 2010 with version 1.0. Recently version 2.0 was announced.

bada is configurable over various hardware configurations and kernels. For example, the first bada phone, the Wave S8500, is very high end with a 1 GHz CPU and a variety of sensors, while some of the later phones use less powerful hardware. So they are affordable and thus more appealing to the mass market.

Another noteworthy bada feature is the seamless integration of service APIs into the platform. Services include social networking, buddy lists that allow users to share real-time information with their friends, shopping and commerce APIs, maps, location and points of interest, remote content management and even weather services. This is all out-of-the box and can be integrated into third-party applications. These services use the cloud and, for instance, allow easy access to third party social network services like facebook or twitter.

You can get all the development and test tools for free and find reference information such as API documentation, sample code, training videos and blog posts on the bada developer site

Of course once you have finished developing your bada app you can publish it on the Samsung Apps store.

All of this is relevant as Samsung is pushing hard to be the top mobile phone company in the world. Remember, Samsung currently ships some 40 million phones a year in the midrange, touch-phone category. That’s a large mostly un-tapped market of users.